Jakes Level 3 Media Blog

1. What makes you smile, whether that be a person, game, musical artist etc? 2. How do you feel when you see a loved one smile? 3.

When you smile, your brain   releases tiny molecules called neuropeptides to help fight off stress . Then other neurotransmitters like dopamine, serotonin and endorphins come into play too. The endorphins act as a mild pain reliever, whereas the serotonin is an antidepressant. https://www.sclhealth.org/blog/2019/06/the-real-health-benefits-of-smiling-and-laughing/#:~:text=When%20you%20smile%2C%20your%20brain,the%20serotonin%20is%20an%20antidepressant. It turns out the benefits of smiling aren’t just limited to yourself — it can also affect those around you too. We’ve already talked about how our brains react when we smile, but we’re also rewarded when we see  someone else smile too!  The reward center of our brain is activated and it makes us feel a little better. Plus,  one Swedish study  suggests that we can’t help but react with a smile of our own when we see someone smiling — so it’s an all-out infectious loop of happiness. Happy in the Face, Boss in the Wor...

  CLIENT 1. Who is the client?  The client is Canon. 2. What is the purpose of the campaign? The purpose of the campaign is to promote Canon, their visions and their products as a whole. 3. What is the purpose of the company? The purpose of the company is to sell Canon products, but to also show people that they can express their visions through photography and videography. 4. What does the client want from you? The client wants me to create a series of print posters, a piece of published media such as a magazine, a series of publicity posters and a moving image piece (must be discussed with a lecturer beforehand) 5. What issues do you have to consider in regards to your client? I have no issues at this current moment. TARGET AUDIENCE 1. Who is the target audience? (Include demographics, social grade and possibly demographics) The target audience is 15 to 25 year olds, specifically people with creative minds, or those who are looking to express th...

Continuity Editing The Rules 1. Establishing Shot -  An establishing shot in filmmaking and television production sets up, or establishes, the context for a scene by showing the relationship between its important figures and objects. 2. Shot/R everse Shot -  Shot/reverse shot is a film technique where one character is shown looking at another character, and then the other character is shown looking back at the first character. Since the characters are shown facing in opposite directions, the viewer assumes that they are looking at each other. 3. 180° Rule -  The 180 rule is a filmmaking technique that  helps the audience keep track of where your characters are in a scene . When you have two people or two groups facing each other in the same shot, you have to establish a 180 degree angle between them. 4. 30° Rule -  The  30-degree rule  is a  film editing  guideline that states the camera should move at least 30  degrees  relative to...

https://mysunderlandcollegeac.sharepoint.com/sites/CreativeMediaPracticeYear12021-2022-CreativeMediaGroup1/Shared%20Documents/Creative%20Media%20Group%201/Jake%20Withers/MVI_0019.mp4